ego, id and superego. corporate austerity. business-class

Times of corporate austerity mean waving goodbye to business-class and hello to Ryanair

Flying on a budget carrier for business is bad for the ego, but necessary

Business travel is a means to an end. Not a means to a lie-flat bed

ECON.ST

id 1 

Pronunciation: /ɪd/ 

NOUN

Psychoanalysis

The part of the mind in which innate instinctive impulses and primary processes aremanifest:the conflict between the drives of the id and the demands of the cultural superegoCompare with ego and superego.

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Origin

1920s: from Latin, literally 'that', translating German es. The term was first used in this sense by Freud, following use in a similar sense by his contemporary, Georg Groddeck.

superego 

Pronunciation: /suːpərˈiːɡəʊ/ 

NOUN (plural superegos)

Psychoanalysis

The part of a person’s mind that acts as a self-critical conscience, reflecting social standards learned from parents and teachers:the father is the model for the superego[AS MODIFIER]: true schizophrenias lack the superego elements present in paranoiaCompare with ego and id.

ego

Pronunciation: /ˈiːɡəʊ/  

 /ˈɛːɡəʊ/ 

NOUN (plural egos)

1A person’s sense of self-esteem or self-importance:he needed a boost to his ego

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1.1Psychoanalysis The part of the mind that mediates between the conscious and the unconscious and is responsible for reality testing and a sense of personal identity.Compare with id and superego.

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1.2Philosophy (In metaphysics) a conscious thinking subject.

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Derivatives

egoless

ADJECTIVE

Example sentences

Origin

Early 19th century: from Latin, literally 'I'.

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• This is the Latin word for ‘I’. It came into English later than egotism (early 18th century) or egoism (late 18th century). I (Old English) goes back to the same Indo-European root.