The Paris Review

Walt Whitman, the “American bard,” who was named after a shopping mall in Huntington, New York, where I grew up, is often credited with having invented the book blurb.

Hosting a national blurb contest.

“Book’s binding is of decent quality.” —Geoff Schwartz, commercial real-estate developer

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The blurb at the bottom of movie posters may look haphazard. But it’s a result of intense negotiation.

blurb 

Pronunciation: /bləːb/ 

NOUN

A short description of a book, film, or other product written for promotional purposes.

Example sentences

VERB

[WITH OBJECT] informal, chiefly North American

Write or contribute a blurb for (a book, film, or other product):this is the first time I have blurbed a whole line of books

More example sentences

Origin

Early 20th century: coined by Gelett Burgess (died 1951), American humorist.

blurb

発音

blə'ːrb

blurbの変化形

blurbs (複数形) • blurbs (三人称単数現在)

[名]((略式))（本のカバーに刷られた）推薦［宣伝］文；くだらない宣伝資料

jacket blurbs
本のカバーの宣伝文.

━━[動](他)…を（カバーの推薦文で）宣伝する.

［米国のユーモア作家F. Gelett Burgess（1866-1951）が1907年自著のジャケットに若い女の絵を描き, Miss Blinda Blurbと名づけたことから］